New Hard Rock Hotel To Open In Oklahoma

A new Hard Rock will be built in Marshall County on Lake Texoma.

Hard Rock International said the new "Hard Rock Hotel and Residences at Lake Texoma" will feature 19 miles of lake shoreline on 2,700 acres.

The project will have a golf course, marina, water park, amphitheater, and a casino.

"We're excited to expand our award-winning hotel portfolio and bring our unique brand of hospitality and entertainment to Lake Texoma and the Pointe Vista development," said Todd Hricko, Senior Vice President and Head of Global Hotel Development for Hard Rock International. "We're especially thankful to Oklahoma Governor Kevin Stitt for his support of our new Hard Rock development in Pointe Vista."

The company said it will bring 9,000 jobs to the area.

"It's my pleasure to welcome the development of the Hard Rock Hotel and Residences at Lake Texoma. This will provide even more opportunity for guests to visit this beautiful area and create huge economic opportunity for this community," said Governor Kevin Stitt.

Construction is expected to begin in March with an opening set for mid-2026.